Venture Capital Funding Is Like Russian Roulette. Here’s A Better Way
Discover why "Customer-Funded Growth" is an excellent investment source to scale your business and avoid negative returns or...
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How to Secure Recurring Revenue for Your Mid-Market Business
Businesses that offer subscriptions are essentially adopting one of the five models to grow a business by using their customer’s...
Five Ways to Grow Your Company Without Investors
To learn more about how these companies were using customer funds to grow, we examined their approaches, eventually synthesizing...
Ask for the Cash: Convince Your Customers to Pay You in Advance
The pay-in-advance model is one of the five customer-funded models successful companies have used to scale without needing to rely...
Microsoft’s Secret to Scaling Services Businesses
A customer-funded model, the service-to-product model transforms services into marketable products that can stand on their own....
Sell Less, Earn More: Using Scarcity to Boost Revenue
The scarcity model allows you to earn more from selling less. This tactic also takes advantage of the fact that retailers often do...
How Companies Like Airbnb Use Matchmaker Model to Grow Their Business
Visionary entrepreneurs built matchmaker companies like AirBnB and Expedia. Many of these companies were built with virtually no...