Sweat equity - The most important kind of equity


It's no lie that scaling up takes strategy, cash, a healthy organization, the right marketing techniques and so much more. The real foundation of running a business though? "Sweat equity."

Mark Cuban is a well-known American businessman, investor, author, television personality, and philanthropist. He has founded many successful ventures, eventually landing on a show where he himself backs other people trying to do the same.

What insights does he have to offer?

"Businesses don't fail because of lack of capital. They fail because of brains and effort," Cuban confides in his interview. He goes on to say, "The one thing in life that you can control is your effort...If you're willing to deal with the challenges... via your effort and using your brainpower, anything is possible, and there's no reason it can't be you."

This drive is what he calls "sweat equity." As he points out, we all have an unlimited supply of it.

To watch the full clip, click on the video below!