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Learn How to Newsjack in 3 Simple Steps

by David Meerman Scott

0 minute read

    Want to get noticed in the media?

    Then pay attention.

    Not just to this post but to whats going on in your industry and in the news.

    There is a simple 3 step process to find a story that is about to be huge and get caught in the media mix surrounding it.

    David Meerman Scott, founder of Newsjacking is a faculty member of the Growth Institute and put together this great pdf. to help you understand how you can use Newsjacking to generate many thousands of sales leads or to add new customers. For free!


    If you want to learn more about how to newsjack in 3 simple steps, check out this webinar we hosted last December with David where he will walk you though the process, step by step.

    David Meerman Scott

    David Meerman Scott

    David Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, and a professional speaker on topics including marketing, leadership, and social media. David serves as an advisor to emerging companies including HubSpot, Eloqua, VisibleGains, Speakerfile, GutCheck, and Newstex, as well as nonprofits including the Grateful Dead Archive at UC Santa Cruz, HeadCount, and Nashaquisset. Previously, he was on the board of directors of NewsWatch KK (sold to Yahoo Japan) and Kadient (merged with Sant). He is a recovering marketing VP for two U.S. publicly traded technology companies and served as Asia marketing director for Knight-Ridder, at the time one of the world’s largest newspaper and electronic information companies. David has lived and worked in New York, Tokyo, and Hong Kong. He currently lives in the Boston area.

    David Meerman Scott es un estratega de mercadotecnia, autor de ocho bestsellers, tres de ellos con alcance internacional. Es orador profesional sobre temas de marketing, liderazgo y redes sociales. Es asesor de compañías emergentes como HubSpot, Eloqua, VisibleGains, Speakerfile, GutCheck, Newstex y de organizaciones sin fines de lucro, como Grateful Dead Archive en UC Santa Cruz, HeadCount y Nashaquisset. Formó parte del consejo de administración de NewsWatch KK (vendido a Yahoo Japan) y Kadient (se fusionó con Sant). Se desempeñó como director de marketing para Asia de Knight-Ridder, en ese momento una de las compañías de periódicos y de información electrónica más grandes del mundo. David ha vivido y trabajado en Nueva York, Tokio y Hong Kong. Actualmente vive en el área de Boston.

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