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Author: Dina Dwyer Owens

    Dina Dwyer Owens

    Dina Dwyer-Owens is Co-Chair of The Dwyer Group®. America also knows her from the CBS reality show “Undercover Boss” and the first-ever special “Undercover Boss: Epic Bosses.” The Dwyer Group, headquartered in Waco, Texas, includes 12 franchise brands and more than 2,600 franchise owners in 11 countries around the world operating as Aire Serv®, Glass Doctor®, The Grounds Guys®, Five Star Painting®, Molly Maid®, Mr. Appliance®, Mr. Electric®, Mr. Handyman®, Mr. Rooter® (Drain Doctor® in the UK), ProTect Painters®, Rainbow International®, and Locatec® Collectively, those service brands make more than 3 million customer calls a year and account for more than $1.3 billion in system-wide sales. Dina has served as the chair of the International Franchise Association (IFA) in Washington D.C. and also has spearheaded the reintroduction of the IFA’s VetFran program. Today, more than 6,000 military veterans own a franchise through the financial incentives in the VetFran program. In 2005, Dina launched the Live R.I.C.H. campaign to promote The Dwyer Group Code of Values and the themes of Respect, Integrity, Customer focus and Having fun in the process. She is the author of Live R.I.C.H.: How to build success in your company and your life with a proven Code of Values. Dina speaks to audiences around the world and credits ethics in business and in life as a foundation to true happiness.
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    Recent Posts

    Think and Grow RICH for Women

    As women, we sometimes forget how much skill we truly have when it comes to creating our own successful journeys in business and in life. Yet, it...
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    Values in Business are Key to Europe Too

    Wunderbar! (Wonderful!) That’s how my time has been in Germany, where I was honored to be the keynote speaker at the German Franchise Association...
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    Know Your Values, It's Something Wonderful

    Every day the people we get to work with at Dwyer Group inspire me. I especially love hearing the stories of how our commitment to our Code of Values 
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    Company Values Are A Great Recruiting Tool

    In a recent survey of frontline employees across our franchise brands at Dwyer Group, we received some incredible feedback. First, we learned that an...
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    Values: Look At What Your Actions Tell People

    The Wall Street Journal published a recent op-ed from Lou Gerstner, the former CEO of IBM, offering a profound look at corporate culture and inviting...
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    Millennials, Values and the Future Business World

    This year, I had the opportunity to speak at a high school graduation about the value of respect in both the workplace and everyday life. I...
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    What I Told 1,800 HR Managers

    If you want to build a great company, you have to hire great people. It will make or break an organization if you fail in this area. And while you’re...
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    Live and Lead with Values — Even in Our Government

    Op-ed in the Waco Tribune-Herald, Published Friday, January 29, 2016 12:01 am
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    Live RICH - 2,500 Reasons I Love 2016

    When your company grows, do your mission and your message grow with it?
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    The Value Of Paying It 4word

    You’ve heard the saying about paying it forward, right? Well, I happen to know a non-profit group of highly successful women who are doing this in a...
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